I think it's very important to let potential users know that the Jamroom Site is being run off of the same software you can download.
Often times you go to a developers site and the software running the site isn't the software that their selling.
I'm looking at the main page and throughout the site and there is no mention that the "site you're using is the actual software you're going to download and use".
What a great promotional opportunity...
"If you like the Jamroom website then you'll love the Jamroom software."
"Jamroom has no demo, if you're on Jamroom.net you're using the software."
I would really play that up. It's an excellent selling point.
updated by @jimmy: 12/15/13 11:13:14AM